Having Multiple Blogs: And Then, She Snapped

Having Multiple Blogs: And Then, She Snapped

Multiple Blogs, What? We’ve talked about my not having a ‘niche’ (apparently drinking wine and cussing is not a ‘niche‘). But, I DO have a Purple Cow! (in a heard of cows, would you stop to look at the purple one?) I’ve told you all my tales of “Woe Is Me” the PR peeps have no sense of humor. (Quote – we really like your writing, you’re funny but you cuss too much for us) And, I am just not a pink, sparkly, hearts with unicorns who slide down rainbows kinda gal. (obviously) You know, that, whole ‘mommy blogger’ thing (yeah, I’m a mom, I blog, that’s where the label ends) And, I think (thinking makes my brain hurt sometimes) I’ve come up with the perfect solution! Ready? Multiple Blogs! Of course, with the help of my awesome friend, we plan on carrying this out (or, fooling ourselves into thing we can anyways) I’ve told a few people of this and got a few reactions…

Crickets…. more crickets…. and then some blank stares.
“I can’t keep up with one blog, you are you going to do more?” (I don’t know, I just told you I snapped)
“I have multiple blogs too, and I drink butt loads of coffee, I never talk to my family, shower or leave the house”  (perfect! me either!)

Honestly, time will tell if I (we) can pull these shenanigans off, but let’s go over some reasons why it might just work. I may have snapped but I ain’t (ain’t?) an idiot.

5 Benefits to Having Multiple Blogs

A place to be yourself and a place to be professional
For me, this is THE biggie! Over here, at Grandma Juice, let’s face it. It’s not exactly considered ‘professional’ dishing the dirt on why my family is driving me crazy. (and drinking wine and cussing) And you, my home fry’s have spoken. You love that about me. TMI’ing about the family, tell it like it is, humorous blogging. (and cussing) Do you care that I drink too much wine? I forgot to ask. Anyway, over there, there’s no TMI’ing about the family. It may have a funny line here and there but no straight up shit from my unfiltered mouth. There will be no cussing. (probably, I’m really going to try) All pink, sparkly hearts and unicorns sliding down rainbows! (my apologies to The Bloggess for caving to ‘the man’ but Grandma’s gotta pay the bills, more on that below)

Multiple blogs, multiple niches
This sorta, kinda ties into what I just said ^^^ up there. Grandma Juice sort of pigeon holed myself out of going through doors that are otherwise open to more ‘generic’ named brands. Who’s going to take advice on parenting a toddler from a self proclaimed ‘Botoxed & Juiced’ Grandma? (who’s known for cussing) Also, I’ve ‘aged’ myself out of true mommy blogger status. (I seriously, cringe at that title) Grandma VS Mommy… who’s the expert? I may not be a rocking chair type grandma baking cupcakes for the 3rd generation, but I’m rockin’ something, right? Sadly, I’m still over looked and passed over for the big bucks. I’m OK with that. ‘Cuz I have multiple blogs, bitches! (see, cussing) Maybe, if it works out, I’ll start writing articles on ‘How To Make Money With a Blog‘…  If not, there’s always cussing and wine.

Increasing Revenue
Let’s face it, Grandma over here ain’t (ain’t?) rolling in the dough. Nope. I’m broke as a joke. So, by opening shop and having multiple blogs, I’ll (we) will have the most obvious advantage – more ad space. I know, I know, I hate those flashy ‘Buy My Crap’ ads all over the place too. Which is why you see very few of them over here. I’m selective. But, there’s also all those sponsored posts. Who’s going to fork over the ca$h for Grandma Juice to hock the latest trends in crunchy, frugal living? Not a soul. But, over at our new pad, they just might. Don’t judge, I have botox and wine to buy! Darren Rowse over at ProBlogger, who’s known for dishing up some pretty good advice in the blogosphere, warns against spreading yourself too thin when you attempt to run multiple blogs. Some very sage words from a pretty smart dude. But if you diversify your interests and stagger the launch dates, it may just work out for you! Like I said, botox ain’t (ain’t?) cheap and wine doesn’t magically appear in my fridge. Although, companies do love to send me their wine to review quite often! Thank the baby HeySus for that!

SEO benefits and cross branding
I’m not really the SEO expert by any stretch. But, if you do a simple Google search on ‘My family Is Driving Me Crazy’ ya know who pops up? Exactly! Grandma Juice! I’m all over that top coveted first page! (Hell yeah baby!) And while that’s very cool and all, I’m pigeon holed and now my branding is all about having a crazy family. Which of course is very true but not a good way to diversify. I also like to throw some recipes up on the wall, do some really awesome product reviews (when PR reps don’t expect me to be paid with high res images of course). And, since I’m all about saving a buck doing some couponing so I can pay for botox, I used to pump out that content over here as well. Ya know what? You guys didn’t pay a bit of attention to that! (why you no like me couponing?) So, having multiple blogs now allows me (us) more shots at SEO gold and cross branding! Example – I can talk crap over here about how obnoxious Ethan was at the grocery store and embarrassed Grandpa and I by throwing a temper tantrum at Target.  (my family is driving me crazy) And then, link to our other blog with this week’s current Target sales! It’s all totally legit, not some slight of hand, backass way of tricking folks. Just another way to express my interests but have them taken more seriously. I too am that crazy coupon lady, just without the ‘K’s of that other chick who is taken very seriously!

For the love of blogging
As much as I piss and moan to poor Grandpa over here about being dead ass tired, forgetting to switch the loads of laundry and not having enough sexy time, I really love blogging!  I’ve met some of the most incredible folks out here in the blogosphere. I’ve learned a shit ton of new things reading other people’s blogs I’d otherwise never have stumbled upon. And, it’s given me an outlet to TMI about all the crap rambling around in my head. I’ve been lucky enough to get to review and giveaway some really cool products I probably would never even know about. I have given my UPS man some good gossip for water cooler chats. (he’s convinced I’m a compulsive shopper) And, sometimes… he drops off WINE for me! Now, I don’t know about you, but getting paid to play around on Pinterest and drink wine is really kind of a cool gig! So, before I change my mind and decide that yes, indeed I have snapped… Here’s to multiple blogs, baby!

Are you thinking of starting a blog? Maybe even having multiple blogs?
Can I just give ya some really quick advice?

Don’t quit your day job. Blogging is NOT a get-rich-quick scheme, it is more of a work-for-free-for-a-long-ass-time and then maybe earn a few bucks (and get free wine) kinda scheme. Learn everything you can before opening shop. It’s gnna happen, you will make mistakes. But, if you have a good solid plan, hopefully you’ll have less then if you just throw the doors open and lay out a pretty welcome mat.  My secret weapon – Google Search is your friend! Use it. And finally… have fun with it, but stop play Farmville on Facebook. That kind of Purple Cow is not what I was referring to.